Rockland Community College


SERVICES:

Secret Student

Organizational Assessment & Restructure

Campaign Strategy & Execution

Website Design

Enrollment Management Consulting

Digital Media Planning & Placement

As Rockland Community College (RCC) takes a new approach to their brand position within the community, they needed to examine how they approach the student experience from onboarding to graduation. To do this, they asked Swim to identify current processes from the student’s perspective and propose recommendations on how to better deliver the services to students. Through these recommendations, Swim worked with the College to refresh the brand and identify new marketing strategies that reflect the new promise the College was making to the community.



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Rockland Community College